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They're also a guilty pleasure because buying things which you know won't last contributes to the waste stream, both in manufacturing and disposal. The landfills of this country are chock-full of Old Navy's detritus.

Please understand that I say this with a full understanding of your love of cheap shoes. Because I wear a "non-standard" shoe, when I see something that fits I tend to snap it up, regardless of how badly it's made or how impractical it is. It's a constant struggle with my consumerist nature. I'm eternally grateful that fat chicks (teenagers in particular) can now snap up the same cheesy, trendy fashions as anyone else--I just can't help feeling that the pendulum has swung a bit *too* far in that direction. When I get a pair of flats from Walmart which last, literally, 10 wearings? It's too much. I'd rather that I spent $30 instead of $10 and at least had them last the whole summer...

Clarification: I meant non-standard shoe SIZE. I do have fairly standard-issue feet. :)

SO TRUE. I am so with you on this. In fact, I was thinking about writing a post today about how I do this and buy insoles to improve the walk-ability of cheap flats. Thanks for the inspiration!
Check it out: http://miquette.typepad.com/shopwhatnot/2009/07/customizing-flats.html

I love inexpensive shoes as well, but have always avoided Target and Old Navy shoes because of the lack of support that you describe. Thanks for the later post that describes different insoles that will help with that problem.
Ihave great shoe luck at ROSS in downtown SF. Ross' selection varies GREATLY by store, but it's work a look - they often have larger sizes (I saw some Franco Sarto Wedges for $24.99 about a week ago in size 12 that I considered, even though I wear 9.5) and the prices are much better than retail. Recent finds - all of which were available in size 10 and some in 11: Yellow Mary Jane naturalizers/$20, cream patent leather Bandolino flats with grosgrain bow/$18, gold 9west ballet flats/$20, taupy-pink Schechers/$20, red patent AK loafers/$24.
I love shoes...........

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